As part of the nomination, employees recognized Lijit for its superior company culture based on outstanding career opportunities, excellent compensation and benefits packages, and a “motivational and entrepreneurial” management team that provides complete business transparency.
Conversational media has become an increasingly important component of marketing. As part of this initiative, marketers look to the publishing community to create or curate engaged conversations between publishers and their readers.
In this 'best companies to work for' series, I’m uncovering some of the most exciting small businesses in the Denver/Boulder area. Today’s profile is Lijit Networks of Boulder, a company with a unique combination of innovation and just plain fun.
The answer exists in how an online publisher thinks about and optimizes the overall yield of its media assets. Publishers can no longer simply think of it as direct-sold or indirect demand, premium or remnant.
Lijit’s parent company, Federated Media Publishing, just announced a partnership with Automattic to provide exclusive advertising representation for the WordPress.com community. At Lijit we’ve always enabled self-hosted WordPress publishers to use our advertising services, audience analytics, and reader engagement tools, and we’re pumped about adding more publishers to the Federated-Lijit family. Our free analytics and engagement tools help you learn more about your readers and keep them on site longer. The more pageviews you have, the more money you can make so sign-up now!