Lijit

Perry came to us from a corporate setting but we don’t hold that against him. As soon as he wheeled his bike into the office, we knew it was a good fit. Of course the fact that he can keep up with most of the cyclists in the office also wins him points all around. From his casual demeanor (he loves wearing old-school Vans with no socks) to his good humor, Perry has been a most welcome addition around Lijit.

Perry’s official title is VP of Market Development, but since he seems to know everyone in Boulder, we also like to call him the Jaunty Man about Town. And don’t even get him started about his glory days in the 90’s when he rode mountain bikes with Dan Cortese or hung out backstage with Perry Farrell (who, believe it or not, shares the same first name. OMG.) Fortunately, Perry agreed to take some time out of his busy schedule to allow us a peek into his psyche.

What is your Lijit contribution?

A muddy bike in a no-bikes allowed building… I have worked for large and small companies – I like to believe that I bring the best perspective/practices from each (and left the shite at the door…well, mostly).

What is your least favorite sound and why?

The sound of a frisbee banging into a car. For any of you who have played the game, you will know EXACTLY what I am talking about. When I was a kid, we used to play frisbee in the cul-de-sac where I lived. Invariably, someone would either over-throw or miss and that unforgettable sound would echo through the neighborhood…thankfully is was (usually) less damaging than one would think.

What turns you on, creatively, emotionally or spiritually and why?

I am not sure if it is a paternal thing, but I get really fired up when my kids take an interest in a sport and get super excited about it. My girls both locked onto Lacrosse (I never played…and am horrible) and my son took to cycling right away. While they have miles to go to be “great” at their respective endeavors, it inspires me to learn or better myself so that I can enjoy their growth alongside them. Wish me luck.

What profession, other than your own, would you like to attempt and why?

As Boulder-stereotypical as it sounds, I would LOVE to own a bike shop. People need to remember that cyclists put the U.S. into flight first (Orville and Wilbur). A bike shop caters to every demographic and has substantial breadth when it comes to customer interests – everything from the recreational rider to the pro-level cyclist…and the revolutionary anti-gasoline commuter to the hardcore downhiller. Many different customers creates a hyper-diverse and interesting place to work.

Something you’re guilty of…

My body is really bad at processing sugar, which does not work well given my moderate addiction to dark chocolate. The pros tell you there are anti-oxidants in chocolate, but I still think that the sugar wrecks me…such is life.

But the greatest thing about Perry is that he is willing to represent Lijit in the manner to which we’ve become accustomed. On bikes.

I would normally wrap this up by encouraging interested parties to check out Perry’s blog and Twitter stream. However, in this case, all you’ll discover is that he is woefully negligent with both.

But then again, he does have a wonderful wife and three really cute kids…which speaks more about him than any social media platform ever could.

Tags: get to know Lijit, Lijit employee profile